Faculty/Staff Profile

Edward Forrest
Professor Emeritus of Management
Emeritus Faculty and Staff- email: ejforrest@alaska.edu
Research
- 鈥淚ntelligent Assistants and the Internet of Things as the Next Marketing Landscape鈥,
(2021)
Book Chapter
- 鈥淓thical Implications of the General Data Protection Directive for Virtual Personal
Marketing Assistants鈥, IEEE (2018)
Conference Proceeding
- 鈥淎rtificial intelligence: Redefining marketing management and the customer experience鈥,
Journal of E-Entrepreneurship and Innovation (IJEEI) (2018)
Journal Article
- 鈥淭he impact of artificial intelligence and the virtual personal assistants on marketing鈥,
IGI Global, Encyclopedia of Information Science and Technology (2018)
Journal Article
- , IGI Global (2015)
Book Chapter
- 鈥淎rtificial Intelligence: Marketing Implications and Applications鈥, Alaska Business
Monthly (2014)
Magazine/Trade Publication
Education & Affiliations
Education
University of Wisconsin, PhDUniversity of Wisconsin, MA
University of Wisconsin, BA